What is a business model

What is a business model

Software business model

The objective of the business model is to define and understand the business metaphysics. The key is that it contains enough information to bring the business to life, but not too much to make it difficult to understand.

The concept of the business model is therefore ambiguous: it needs to take into account a lot of complex information and at the same time be simple and visual. To achieve this balance, it is advisable to know the following list of basic concepts that function as the backbone of any business model.

The most effective indicator that a business model is good is that consumers buy it. If there are sales, it means that we have succeeded in reaching the customer, which in turn means that we have achieved our value creation objectives and that our model works. This process is known as ‘validation with the market’.

Being close to consumers is not only necessary before implementing the business model. In fact, validation with the market has to be constant and present in the ‘during’ of the company’s life cycle.

How to design a business

A business model is an “abstract representation of an organization, either textually or graphically, of all related concepts, financial arrangements, and the core portfolio of products or services that the organization offers and will offer based on the actions necessary to achieve strategic goals and objectives.”[1][2] This definition by Al-Debei, indicates that the value proposition, value architecture (organizational and technological infrastructure), financial value, and network value are the primary dimensions of business models.[3]

Over the centuries, business models have become more sophisticated. The bait and hook model was introduced in the 20th century. This involves offering a basic product at a very low cost and then making recurring charges for similar services or recharges. Examples include: rake (bait) and spare parts (hook); cell phones (bait) and billable time (hook); printers (bait) and cartridges (hook); cameras (bait) and developing (hook). A variant of this model is used by Adobe, a software developer that gives away the document reader but charges for the publisher.

Business model pdf

Do you have an idea and you don’t know how to implement it? Today I want to talk to you about the business model concept, the tool that will help you develop your business project.    I will tell you how to build your business from the ground up, with a good foundation to grow and become a solid and profitable company.

A business model is a tool that captures in an abstract way the characteristics of a business and the structure that forms the set of routines and tasks that a company should do in order to generate revenue and provide greater value to its customers.

In more colloquial words, it is a document of analysis that is created prior to the business plan and that will allow us to better understand our business project and all its commercial context.

When starting a business, it is normal to have many doubts about what are the first steps to take.  Not planning and defining how your project is going to work can jeopardize its future.

Business model generation pdf

The objective of the business model is to define and understand the business metaphysics. The key is that it contains enough information to bring the business to life, but not too much to make it difficult to understand.

The concept of the business model is therefore ambiguous: it needs to take into account a lot of complex information and at the same time be simple and visual. To achieve this balance, it is advisable to know the following list of basic concepts that function as the backbone of any business model.

The most effective indicator that a business model is good is that consumers buy it. If there are sales, it means that we have succeeded in reaching the customer, which in turn means that we have achieved our value creation objectives and that our model works. This process is known as ‘validation with the market’.

Being close to consumers is not only necessary before implementing the business model. In fact, validation with the market has to be constant and present in the ‘during’ of the company’s life cycle.